Marketing Controlling

Website - a digital tool

Website as a Digital Marketing Tool for Consultants, Trainers and Coaches

The design of the homepage on the Internet is one of the biggest challenges in the marketing mix of consultants, trainers and coaches. Only if the website is convincing at first glance will customers take a closer look at the offer. Consultants only get jobs when they can identify and solve their clients’ suffering issues. …

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management and marketing plan

Marketing Controlling in Marketing Process

Marketing controlling accompanies marketing and individual marketing activities by making the marketing goals measurable with the help of key figures, performing target/actual comparisons and reporting results. This enables improvements in marketing and in the marketing process. Marketing controlling as the basis of marketing planning and evaluation of marketing campaigns Many companies and their responsible marketing …

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